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About 10-14% of Indian couples struggle with infertility. The rates are even higher in urban areas, where every 1 in 6 couples fail to conceive. As IVF is still a subject of discrete discussions in our country, those affected are more willing to seek help online to maintain anonymity. That's why a robust online presence is a must for your fertility clinics in this digital age. Moreover, while you may have a reputed, credible IVF clinic, you may struggle to grow your practice as most patients discontinue services post successful fertility treatment. Many are not likely to return after conceiving, which is why the continual acquisition of new patients is critical to ensure sustainable growth.
We at Healthcare DMS can help boost your IVF practice's digital presence and build a stellar brand image so that whenever a prospect seeks help with fertility issues, you are the first one they find online.
We will help you build websites using our proprietary website builder tool that will help position your reproductive medicine clinic as the guide your patients are seeking
Our PPC team will create custom campaign based on your needs and help you find new leads and patients quickly on channels like Google, LinkedIn, Facebook and other platforms
With the use of our proprietary online reputation management platform, we will make sure that your exceptional services reflect in your patients' online review. Our ORM tool will help you generate and manage new patient reviews and resolve the concerns of unhappy patients
Our content creators will help showcase your expertise and authority with high quality content written not just for search engines but for your patients too.
We will help you connect with your patients online directly on different social media handles with up-to-date and reliable content.
Our carefully crafted email marketing campaigns help you reconnect with both your existing and previous patients. It will help you establish a practice that genuinely cares for your patients. This will help you stay on top of their minds, leading to more referrals
Healthcare marketing is an ever-evolving industry, and Healthcare DMS is evolving with it at every step. We have seen the healthcare digital landscape change since 2005.
We know the importance of getting new leads because we do it for ourselves each and every month. We use an Omni-channel approach (be it paid media, organic search, or email marketing) to drive patients to your practice.
We have constantly been helping local Indian, and US healthcare brands maximize their revenues and patient footfalls by implementing ROI-driven digital marketing strategies.
In 2022, Healthcare DMS ranked among the Top 10 healthcare marketing & communication service providers in India conducted by Industry outlook magazine.
We will help you explore the options & offer initial analysis for free
Next, we will analyze your IVF practice's current position in the market
Based on the analysis, our marketing team will devise a strategy to help you beat your competitors
Once we devise a strategy, we will implement it straight away
Check out the frequently asked questions for our effective IVF digital marketing services.
Healthcare DMS use targeted Google Ads, Meta (Facebook/Instagram) Ads, and specific IVF SEO strategies to reach couples actively searching for fertility solutions. Our ad copies and landing pages are designed to speak directly to patients in need of IVF, ICSI, donor programs, etc. We use lead forms with qualifying questions to filter out non-serious inquiries—ensuring that the leads you receive are relevant, location-specific, and within your treatment offerings and budget.
Yes, at Healthcare DMS, we stay ahead of search trends by optimizing your clinic’s content specifically for AI-driven platforms like Google’s AI Overview and other emerging search technologies. We create well-structured, medically accurate, and locally optimized content that increases your chances of being featured in AI summaries, voice results, and smart search boxes. Our approach not only improves your overall Google ranking but also helps your clinic get discovered by high-intent patients who are using AI-enhanced search tools—ultimately increasing your patient flow and positioning your brand as a trusted authority in fertility care.
Yes, at Healthcare DMS, we have extensive experience working with IVF and fertility clinics across India and internationally. Our specialized digital marketing and healthcare reputation strategies have helped clinics significantly increase patient footfall, improve online visibility, and reduce cost per lead. In many cases, we’ve helped clinics grow their IVF inquiries and treatment cycles by over 500% through a combination of targeted lead generation, localized SEO, and brand trust-building efforts. You can explore detailed success stories in the Case Study section of HealthcareDMS.com, along with real client testimonials featured on our home page. These case studies reflect how our data-driven, ethical, and healthcare-compliant approach has transformed clinic performance across competitive regions.
At Healthcare DMS, we have deep expertise in running paid campaigns for IVF and fertility clinics, and we strictly adhere to Google’s healthcare advertising policies. We ensure that all ad creatives and landing page content are compliant, respectful, and free from unverified medical claims or misleading promises. Before launching any campaign, our team conducts a thorough compliance check to avoid ad disapprovals, account suspensions, or policy violations. Our experience with multiple IVF brands helps us navigate Google’s sensitive ad policies effectively—keeping your campaigns safe, credible, and high-performing.
Yes, Healthcare DMS specializes in improving local and organic rankings for IVF and fertility clinics. We fully manage your Google Business Profile, including updating services, photos, posts, and responding to reviews. This helps boost your visibility in location-based searches like “IVF clinic near me” or “ICSI in [city]”. We use proven Local SEO techniques such as:
These strategies help your clinic appear in the Google 3-Pack (top 3 map results)—which leads to higher clicks, more calls, walk-ins, and appointment bookings from local, high-intent patients.
Yes, at Healthcare DMS, we believe that a strong online reputation is one of the most important pillars of a successful healthcare marketing plan. Our Healthcare Reputation Management platform is specifically designed to help IVF clinics like yours gather more positive reviews by making it easy for satisfied patients to share their experiences on platforms like Google. We encourage feedback at the right moment in the patient journey, increasing the chances of positive public reviews. This not only improves your clinic’s online visibility but also builds trust with potential patients who rely on reviews before making decisions.
